As a followup to my TED talk in Vancouver, I would like to share some content posted by two of my favorite go-to people in Episcopal Communicators, Nancy Davidge of ECF Vital Practices and Richelle Thompson of the Diocese of Southern Ohio.  Richelle is starting a branding project for the diocese and has some good primer information on this subject.  If you are considering a similar project, or want to be better equipped in speak in this arena, these are good starting points.

Defining the Gobbbledygook

Brand Speak for Dummies – Including Me

Brand: Burn, Baby, Burn